Located in the heart of one of the world’s most dynamic cities, New York University offers students unparalleled opportunities to engage with diverse cultures, cutting-edge ideas, and global perspectives. NYU has become one of the most sought-after universities in the country, with admissions rates plummeting to historic lows in the last few admissions cycles. Given its growing selectivity, parents and students are increasingly seeking guidance on what admissions officers at NYU are looking for and how to compile an admissions profile that will stand out in NYU’s swelling applicant pool. Senior Mentor Jesse McDonough shares what her students’ successes tell us about what NYU is looking for now—and how Command Education helps students develop applicant profiles that NYU admissions officers can’t ignore.
What qualities or characteristics do you think NYU looks for in applicants that set them apart from other top universities?
Jesse: NYU values students who are worldly and engaged. Because of the university’s diverse student body (it has one of the highest percentages of international students of any U.S. college or university) and multicultural urban environment, the admissions committee looks for applicants with backgrounds or experiences in diverse settings, emphasizing genuine engagement with different people, cultures, and perspectives. While big impact projects never hurt your application, what matters most is that your involvement is active, not passive, and that it is driven by genuine interest—so students should note that they can make just as much of an impact with admissions officers through a small but authentic project that betters their community.
What is the biggest misconception that students and parents have about NYU admissions?
Jesse: Parents and students regularly underestimate how competitive NYU has become. This misconception is understandable, as the admissions landscape has changed significantly over the last decade—in 2013, the university’s acceptance rate was 35%. That number dropped to 8% for the Class of 2028. Some students also mistakenly believe that they can raise their chances by applying to an “easier” program or major—for instance, they may assume that they can secure acceptance through the School of Arts and Sciences and then transfer to NYU Stern—but transfers into Stern are few and far between, and a student will be unlikely to shine in an application for a program they’re not truly passionate about. While NYU remains highly selective across all application rounds, applying Early Decision (ED) can increase a student’s likelihood of acceptance. If I’m working with a student who is confident that they want to attend NYU, I generally advise them to pursue ED.
What distinguishes a good NYU application from a great one?
Jesse: A great NYU application goes beyond demonstrating experience or awareness—it shows deliberate action. For example, if you conduct a research survey in your school on the spread of misinformation through social media, it’s not enough to simply present the data. NYU wants to see what you’ve done with that information. Did you propose changes to school policies? Engage with local government or community leaders? Admissions officers want to see that you’ve taken actionable steps with the knowledge you’ve gained to improve the communities you’re a part of and engage meaningfully with your subject of interest.
How have you helped students level up their NYU application?
Jesse: While I have helped students with every aspect of building their applicant profiles and crafting their NYU applications, in my experience, students primarily struggle with 1) turning their research interests into actionable initiatives and 2) with articulating how their experiences have shaped their candidacy.
One student I worked with conducted a survey on socioeconomic diversity and belonging at their private school, but didn’t know what to do with the data she had gathered. I worked with her to analyze the data and derive insights from the information that could lead to real change. We brainstormed ways to present the findings to school officials, propose initiatives, and make a tangible impact. The process transformed her insightful research inquiry into a data-driven campaign meant to change the culture of her school for the better.
Another talented student I mentored had a wealth of diverse experiences and activities, but struggled to reflect on how these small interactions shaped their worldview—and, because of this, they had a hard time crafting a compelling personal statement. I helped them to recognize that even innocuous moments—whether conversing with a local cab driver or engaging with peers from different cultures—have enriched their curiosity and worldliness. As I have encouraged students to think more deeply about these interactions, they have become more self-aware and confident—and as a result, they have written more creative and engaging essays.
How important are extracurricular activities, and what kind of activities have you found to be particularly compelling to NYU admissions officers?
Jesse: Extracurricular activities are crucial, especially those that demonstrate community engagement and cultural immersion. NYU is looking for students who push themselves out of their comfort zones, whether that’s volunteering with ESL students or with marginalized groups in their area, or actively seeking experiences that broaden their horizons, like studying abroad. Whatever specific activities you choose to get involved with, show that you are bold, creative, and willing to challenge yourself!
What types of students would be a good fit for NYU?
Jesse: NYU is an ideal school for students who thrive in an urban environment, as well as those who are independent and self-driven. With its many international campuses, NYU is perfect for those with a global mindset, who dream of studying abroad, and who are interested in international or cultural studies. It’s also a great fit for students who want to go into the arts, given NYU’s strong film and theater programs and its location in a hub of the entertainment industry. Diverse, open-minded students who want to engage with the world around them in creative ways will find a home at NYU.
What advice would you give to students who may feel overwhelmed by the prestige and competitiveness of applying to NYU?
Jesse: NYU isn’t looking for cookie-cutter students—they want students who are original and innovative. So students should stay true to themselves and be as authentic as possible in the admissions process. Don’t underestimate the value of your experiences and remember that small moments can shape your perspective in big ways. You don’t have to hold a summit on climate change, petition in front of congress, or found a nonprofit to combat hunger in order to have something important to say—what matters most is that you are introspective, motivated, and inquisitive about the world around you. The more you embrace these qualities, the more confidence you’ll bring to the application process.
Every day, Senior Mentors like Jesse help students discover their unique voice, articulate their stories, and develop the self-confidence to navigate the admissions process at top schools. If you want to learn more about what it takes to get into NYU, check out the complete Command Education Guide to NYU and schedule your free consultation to begin your journey today!
*Names and details have been changed to protect students’ privacy.
